Do you spend money on technology, or do you invest in technology? If you spend money on technology, you buy software after you already need it. Purchasing is reactive. Excess money is spent on services you ‘think’ you’ll need, but do not actually use.
If you invest in technology, you do things a little differently. You think long-term and invest in solutions that grow with you. And you find innovative ways to wring more value out of every dollar.
Today, the investment approach is best represented by cloud computing. When your IT solutions are hosted in the cloud, you avoid high capital expenses associated with on-premises technology. That’s true even when you need to add more storage or host new applications. And business costs are more predictable with the flexible subscription models offered by many cloud solutions.