Written by RBHall
No. 1: Managing contacts is a whole lot easier with CRM
Though Excel is fantastic software, managing your sales data with Excel is sadly not one of its features. CRM software is what it takes if your aim is to boost sales margin. CRM enables you to jot down important information like summary of meeting, side notes, etc. CRM software gives you the capability to centralize database records as well as share it with fellow users.
No. 2: Marketing Campaign is more effective
With the use of a CRM system, knowing what works and what doesn’t is possible. Because you can now identify which strategies are effective, you can right away get to planning sales campaigns that are sure to bring in positive results. The primary step is solely determining the steps and winning is definitely sure to happen. As the saying says “Uphold the good, get rid of the bad”.”
No. 3: Boost Sales Activity
Being in business is not merely all about making a sale. The trick to a successful and thriving business lies on how you address your after-sales – making sure the customer is satisfied with your product or service, updating customers of a new product, etc. Existing customers and prospects normally communicate only if they need something to buy from you.
Customer Relationship Management (CRM) software enables you to act on these presenting opportunities at the exact moment. Timing is the key. Think of your capacity to email and call at the very precise moment when your customer is about to make a purchase. Knowing what your customers’ needs at that exact moment not only increases your sales profit and customer retention but also makes your customer satisfied with your service.
No. 4: Database that is more efficient and of value
Startup businesses initially resort to purchasing a list of prospects from a list provider and cold call these prospects. Although cold calling is still effective if executed properly, the maximum gain cannot be achieved unless a decent customer database is built. These contacts list can eventually be of high business value once imported into a customer database. CRM software can help you manage these list turn into a database of tremendous value.
No.5: Increase number of customers
Acquiring new customers does not happen like magic. Getting new clients is something, keeping them is another thing. Short term and long term aspects of the business should always be considered. A CRM software database will help you come up with smart decisions what opportunities to pursue and where they’re coming from. In the end, you get new customers and still retain the old ones year after year.
No. 6: Email Address List
Effectiveness of an email communication has decreased over the years. Make use of your no-cost client database to build email sub-lists and send only relevant information that is appropriate to customers’ prospects’ needs. Email marketing should only be targeted towards those that need the information. The task is a whole lot easier and convenient through CRM software and a dedicated free email address which you create using our service.
Would you ever want to miss an opportunity such as this?